PRODUCTION
I produce and direct cinematic pieces that tell a brand, product, or personal story
to inspire audiences, build loyalty, and increase revenue.
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Sample work is available upon request.
CREATIVE LEADERSHIP
I've led teams and projects overseeing creative strategy, production, marketing, content creation, and so much more. Whether a marketing campaign, C-Suite positioning, video, brand narrative, or designing a customer roadmap, my specialty is creating an innovative, relevant vision and then hiring & cultivating top talent, building a cohesive cross-functional team, and uniting stakeholders to bring it to life. Diversity is celebrated, work-life balance is encouraged, and I develop an environment where people can do their best work. The result is a deliverable that inspires customers/ audiences, builds loyalty & engagement, and increases revenue and awareness. Best of all, we have fun along the way.
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VIDEO
I love producing and directing through video and digital media. With experience on both the creative and business sides, I work easily with production crews, talent, and executives to set a project vision and see it through from concept to completion.
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My specialty is brand/product storytelling, showcasing personal stories, and inspirational content that inspires loyalty, motivation, and call to action. Content involving cool products and companies, sports, fitness, well-being, nature, and personal stories of growth & transformation are exciting to me.
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I was honored to start my career at Disney, learning from top storytellers, marketing & brand experts, cinematographers, writers, producers, directors, composers, and music supervisors.
PHOTOGRAPHY
I've been taking photographs since I was young, and it's been a highlight of my career to collaborate with commercial, landscape, and portrait photographers for entertainment, lifestyle, consumer products, advocacy campaigns, and more.
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With advanced knowledge in photo selection, composition, artistry, and a passion for diversity and inclusion, I capture brand voice, tone, and editorial goals to elevate brands, inspire audiences, and tell a story.
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I produce studio photography and on-location photoshoots.
IMAGE SELECTION
One of my specialties and joys is selecting quality images that capture the voice and tone of a brand or product. I am frequently sought after to strategize the visual look & feel of high-profile campaigns. Passionate about diversity & inclusion, I am skilled at finding outstanding images that make the audience feel inspired with a deep sense of belonging and visual resonance.
Being an artist with a photography background, I understand composition, color, and lighting which add to my sophisticated aesthetic. As an athlete and fashionista, I especially love lifestyle, fitness, and well-being campaigns.
MUSIC
I love Spotify and feel most at home in a sound studio. After taking Music for Film and Television in college, I became hooked on selecting music that captures the right tone for connecting with an audience. Since then, I've worked closely with heads of music, studio engineers, music producers, artists, composers, and sound designers at Disney and Mattel plus a network of talented video editors, selecting music for internal and external production pieces across entertainment and corporate needs.
Music tells the story, it can shift our entire mood, and create emotion in a way that is sublime. My expertise includes music vision, selection, and creation for commercial and internal use, along with writing and directing voiceovers, designing sound concepts for artist and executive appearances, and talent handling.
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I've learned to play three instruments though I excel most at identifying the perfect song for the creative need.
SOCIAL MEDIA
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From animations to video content, inspirational quotes, and humorous slices of life, the sky is the limit for showcasing products, services, and brand content that sells, delights, and captivates viewers.